decryption
What if acrobats, jugglers, illusionists or contortionists could help us better understand our times? The circus has always inspired the world and its artists know better than anyone…
Even as current economic, geopolitical and environmental events impact consumer behavior and purchasing power, the times offer fashion brands the opportunity to reinvent themselves. We…
When five of the most prestigious houses on the European opera scene join forces to commit to reducing their carbon footprint, the French Touch is bound to be interested. For We…
Crisis of trust and fake news: how can brands win back their audience in the age of disinformation? On the occasion of the fourth edition of We Are French…
Launched in 2004 by the French studio Ankama, Dofus has left its mark on generations of players and conquered the video game industry. Its universe, unique gameplay and close-knit community have elevated it to iconic status. La French Touch tells you its story.
It surprises, confuses, fascinates. Since its release in 1992, Angel has remained a staple of the perfume industry. Its creator, Thierry Mugler, has elevated it to the rank of iconic. The French Touch…
Sociologist Yann Ramirez, a specialist in sports, Disneylandization and escape games, among other things, deciphers for the French Touch the phenomenon of the immersive show and in particular when it is…
It occupies a special place on the podium of iconic furniture. A unique vintage decorative element, this armchair or sofa without legs or armrests and with a wrinkled shape recognizable among a thousand is a design icon, emblem of the seventies era. If it was formally and technically innovative when it was designed in 1973, today it is still as popular for its unmatched comfort. Sit down, relax, the French Touch tells you the story of the Iconic Togo Ligne Roset.
A rainy summer, a muddy festival? Far from being reserved for holidays at the seaside or in the forest, your famous rubber boots are ultimately an essential for your wet walks...
It is a symbol of elegance and freedom. Beyond the clothing, its bold cut embodies an era of moral liberation and inspires sports fashion designers to this day.…