“ In 2018, we were among the first French artists to create NFTs, ” says digital artist Pierre Fautrel. Four years later, the artist collective he belongs to is exhibiting its works at Galeries Lafayette as part of a summer season dedicated to French Touch . Composed of three artists, the Obvious collective works on AI art, a subcategory of crypto art that uses artificial intelligence (AI). “ While other artists use paint or a camera, we use AI algorithms; it’s our working tool ,” explains Pierre Fautrel. With more than 50 works in five years, these pioneers of crypto art in France saw their legitimacy explode in 2021 with the democratization of NFTs. An interview follows.