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Democratizing crystal: the bet of the Cristallerie de Montbronn

"En immersion " is THE series that takes you on a journey to discover exceptional craftsmanship across France. Today, we explore the Montbronn Crystal Factory with its director, Frédéric Muller, and Maxime Aubry, the Bpifrance Innovation Guarantee delegate.

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1 min

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Immerse yourself in the crystal valley. Nestled in the heart of Lorraine, the Montbronn Crystal Factory, founded in 1930, is now run by Frédéric Muller and his daughter Camille. Approaching its centenary, the company is far from stagnating, having recently embarked on a major project to develop its products, thanks to the Bpifrance-backed Touch Plan. " We met in 2017 to provide the crystal factory with the financial resources it needs to differentiate itself from its many competitors here, " explains Maxime Aubry, Bpifrance's Innovation Guarantee Delegate.

Grow through innovation

See you soon for a new episode of In Immersion!

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