French cinema: new funding in exchange for a new timeline
Canal + and representatives of French cinema have just signed an agreement allowing the Vivendi group subsidiary to bring its film screening window closer to 6 months in return for cinema financing of around 190 million euros per year on 3 years, thus upsetting the chronology of the media.
“ €190 million per year for the financing of French and European cinema. ” This is the amount Canal+ has committed to paying for the next three years, explains Damien d’Houdain, investment director at Bpifrance. Until now, its contribution amounted to €160 million per year. In exchange, the Vivendi subsidiary will benefit from a six-month window for broadcasting a film after its theatrical release, whereas the current version of the media chronology stipulates an eight-month delay. The pay-TV channel also obtains a nine-month exclusivity period for the films broadcast.
This signed agreement should also impact free channels. and force them to offer only 10 new films simultaneously on their different replay channels. A decision contested by TF1, which is also negotiating for its part to retain the exclusivity of its broadcasting windows (at 22 months) compared to platforms in return for maintaining its funding to the sector.
80 million euros extra for audiovisual
Beyond this financing renegotiated by the historic chains, " the French cinema production sector will benefit from an additional contribution of 80 million euros », Explains Damien d'Houdain. This increase is due to a decree published in the official journal requiring video on demand platforms (Netflix, Amazon, Disney +, etc.) to contribute to creation up to 20% of their turnover, of which 80% for audiovisual production and 20% for cinema. " Video-on-demand sites will have to offer a significant share.ive of French-speaking works and European works. », Details the site of the Superior Audiovisual Council (CSA).
A decision accepted by the various platforms which are trying to negotiate a shortening of the time limit for their film broadcasting rights in France to 12 or 15 months (against 36 today). A new media chronology more suited to new ways of consuming audiovisual content.
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