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Video games

Development, publishing and distribution

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At the crossroads of La French Tech and La French Touch, the global video game market is valued at €196,7 billion and brings together more than 3,6 billion players.

Today, the French ecosystem is recognised for its schools of excellence, as well as for its developers' creativity and know-how. But the French market - made up of publishers, studios, and even independent distributors - remains fragmented and faces many challenges.

Key figures

  • Global revenue in 2025 of $196,7 billion with expected growth of +1,3% by 2027. A market driven by Asia-Pacific (46%), North America (28%) and Europe (18%).
  • A global market that is predominantly mobile (49%), followed by consoles (28%) and PC (23%) – a trend that is growing stronger year after year.
  • Between 2011 and 2021, the sector posted an average annual growth rate of 10%, one of the highest among creative industries. After a marked slowdown in recent years, it is now entering a phase of restructuring.
  • 3,6 billion players worldwide in 2025, with annual growth of +4,4%.
  • The video game industry will reach a historic turnover of €5,7 billion in France in 2024. A breakdown according to ecosystems of €2,6 billion on console, €1,6 billion on mobile and €1,5 billion on PC.
  • 40,2 million French people play video games, 76% of them at least once a week.

Industry trends

  • The development of collaborations between IP and video games aims to increase audience engagement and promote the brand within a dynamic environment, which is emerging as the primary channel for cultural consumption among younger generations. Video game licenses are expanding into other formats (films, series, books, etc.) to extend the experience and strengthen the creative universe.
  • The continued breakthrough of live, massively multiplayer & community games (social gaming): new video game platforms, concentrating audiences, providing an entire creation ecosystem and becoming new platforms for socialization and entertainment.
  • Co-creation through User Generated Content (UGC), increasing player engagement and game longevity.
  • The massive development of e-sports.
  • Immersive gaming, thanks to XR and the development of metaverse-type platforms.
  • The progressive deployment of generative AI across the entire value chain: from the ideation/design phase, through development, to the implementation of new monetization levers.
  • The game-as-a-service model is becoming established by transforming gaming into a continuous experience, where in-app purchases and additional content extend the lifespan of titles, build player loyalty, and boost studio profitability.
  • While technological advances allow for the almost universal improvement of the graphic quality of games produced today, gameplay is intended to be a differentiating element, opening the way for amateur players and extending the experience of the most experienced with evolving mechanics.
  • Distribution is no longer limited to making a product available; it is becoming a vector of experience, engagement and continuous monetization, at the heart of the relationship between studios and players.

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