For its third opus, the event organized by Bpifrance and French Touch has, as usual, brought together all the French players who are important in the fields of culture and creation. A look back at this long-awaited day, halfway between business and inspiration, which was held at the Maison de la Mutualité on November 21, 2023.

Get inspired and meet

They've succeeded and they don't plan to stop there: these artists, successful entrepreneurs, and iconic business leaders of French expertise are continuing their artistic or entrepreneurial journeys and sharing them! At this third edition of We Are French Touch , speakers revealed their successes, joys, projects, and even their doubts, and how they overcame them, through conferences, roundtables, and masterclasses. This expertise allowed an audience of entrepreneurs, artists, students, and creative professionals to gain an overview of the cultural industry, its opportunities, and its challenges. The event also provided any interested business leader or project manager with a better understanding, and sometimes even a new discovery, of the talents and methods of related sectors.

Full Frame: they were on stage at We Are French Touch

Vanessa Bruno , Véronique Cardi, Adrien Jaminet , Paul Marques , to name just a few… in total, more than 130 speakers took to the Plein Cadre stage during this memorable day, to testify and worthily represent their sector and their activity!

Find the conferences of the big Plein Cadre scene!

Big media TV set: room for confidence

For its third edition, We Are French Touch presented a brand new format: The Big Conversation. Journalists Yaël Hirsch and Ariana Hierso received, during this broadcast, a panel of high-profile personalities including Julie Gayet, Fleur Pellerin, Guillaume de Seynes, in an intimate atmosphere and decor by The Socialite Family.

Relive the face-to-face meetings of the Big Conversation!

How can we support our cultural and creative industries? With Nicolas Dufourcq, CEO of Bpifrance, and Julien Noronha, Executive Director in charge of communications at Bpifrance.

The luxury industries: between tradition and innovation with Guillaumes de Seynes, Director in charge of upstream operations and investment at Hermès International

How to be an independent cultural operator, in France and elsewhere? With Hervé Digne, President of POUSH Manifesto

Discover the journey of a young author with Maud Ventura, Writer

How to make your mark in the animation industry, in France and internationally, with Jeremy Zag, creator of Miraculous

A look at developments in the audiovisual sector with Marc du Pontavice, CEO of Xilam Animation

Video games and AI: what developments? With Mélanie Lopez-Malet, Data Scientist at Ubisoft

Metaverse: The Future of Entertainment? With Louis Cacciuttolo, CEO of Vroom

Cinema: After the crisis, renewal? With Julie Gayet, producer and President of the Twin Sisters Festival

How to finance innovation in the cultural and creative industries? With Fleur Pellerin, founder & managing partner of Korelya Capital

Live performance: how to work towards the democratization of culture? with Pierre Lungheretti, General Delegate of the Théâtre National de Chaillot

Rethinking the images of today's cinema and imagining those of tomorrow with Cédric Jimenez, Director and Isabelle Degeorges, President of Gaumont Television France.

Julie Gayet and Yaël Hirsch on the Big Conversation set.

Relive the Big Conversation media debates!

Emerging trends and challenges in the cultural and creative industries with Nicolas Parpex, Pilot of the Bpifrance Touch Plan, Cécile Trunet-Favre, Director of Communication and Public Affairs of the Fnac Darty Group and Caroline Duvochel, Head of Audiovisual Activities, moderated by Charlie Perraud, journalist (Les Echos Week-end)

How tech is transforming the design market and the way we discover designers, with Isabelle Dubern from The Invisible Collection and Leia Sfez from The Oblist, moderated by Danièle Gerkens, Editor-in-Chief (Elle Décoration)

The revival of fantasy cinema with Thomas Salvador, director, Harry Tordjmann, producer and Olivier Afonso, VFW, moderated by Yal Sadat, journalist and critic (Les Cahiers du Cinéma)

Isabelle Dubern, Leia Sfez and Danièle Gerkens on the Big Conversation set.

Discover, exchange, have fun

Immersive theater with Crumble Production, virtual reality (VR) flight experience with Birdly, immersive experience inspired by the film The Three Musketeers, dance at the Château de Versailles with Ubisoft and Just Dance… this year, We Are French Touch also made the cut beautiful for entertainment! To present these demos and innovations, the Maison de la Mutualité has organized itself into dedicated spaces so that everyone, initiated or curious, can (re)discover these experiences and nourish their creativity.

VR Flight Experience with Birdly (MK2+)

We Are French Touch, an inspiring and unifying event, but above all an approach to the cultural and creative industries which, for its third edition, was once again intended to be comprehensive, transversal and representative of the French cultural and entrepreneurial landscape. See you next year !